Starwood
Hotels & Resorts Worldwide, Inc. announced that its largest
brand, Sheraton Hotels & Resorts, and its owners invested more
than $230 million to refurbish its four iconic Hawaiian properties.
The
large-scale, multi-year project was completed with the recent
unveiling of the Sheraton Kona Resort and meets the increased demand
for high-quality accommodations as business and leisure travel to the
Hawaiian Islands continues to grow. The revitalization projects
include the $188 million renewal of the Sheraton Waikiki, the $6.5
million renovation of the Sheraton Maui Resort & Spa, a $16
million upgrade to the Sheraton Kauai Resort, and a $20 million
refresh of the Sheraton Kona Resort & Spa at Keauhou Bay.
Starwood
has spent the last few years renovating and rebuilding one of the
hotel industry’s most iconic brands and the Sheraton brand now
stands taller than ever with the strongest portfolio in its history.
The brand is gaining market share, RevPAR continues to rise, guest
satisfaction scores are the highest in the brand’s history and
likelihood to return, likelihood to recommend and meeting planner and
associate engagement scores are also at all-time highs – signaling
that guests are taking notice and rediscovering the new Sheraton.