ΔΙΕΘΝΗΣ ΕΛΛΗΝΙΚΗ ΗΛΕΚΤΡΟΝΙΚΗ ΕΦΗΜΕΡΙΔΑ ΠΟΙΚΙΛΗΣ ΥΛΗΣ - ΕΔΡΑ: ΑΘΗΝΑ

Ει βούλει καλώς ακούειν, μάθε καλώς λέγειν, μαθών δε καλώς λέγειν, πειρώ καλώς πράττειν, και ούτω καρπώση το καλώς ακούειν. (Επίκτητος)

(Αν θέλεις να σε επαινούν, μάθε πρώτα να λες καλά λόγια, και αφού μάθεις να λες καλά λόγια, να κάνεις καλές πράξεις, και τότε θα ακούς καλά λόγια για εσένα).

Παρασκευή 10 Απριλίου 2026

Aman Deepens Its Wellness Vision with Novak Djokovic-Curated Longevity Programmes

  

At
 Aman, wellness has long been treated not as an indulgence, but as a discipline—quietly exacting, deeply intentional and inseparable from the brand’s wider philosophy of living well. Now, that vision enters a new chapter. In collaboration with Novak Djokovic, Aman’s Global Ambassador and Wellness Advisor, the hospitality group is expanding its longevity-led offering with a suite of immersive programmes designed to translate elite performance principles into elevated guest experiences. 

The latest evolution of the partnership follows the success of Djokovic’s earlier work with Aman and extends that thinking across a collection of properties worldwide. Rooted in the physical intelligence, resilience and longevity practices that have shaped Djokovic’s career, the programmes bring together movement, restoration and mindfulness in a way that feels both contemporary and unmistakably Aman. Aman describes the initiative as Longevity Pathways by Novak Djokovic, a concept uniting the brand’s three decades of wellness expertise with the athlete’s lifelong commitment to wellbeing. 

Central to the new offering is the Mobility & Recovery Programme, a three-day experience designed to support better movement and enhanced recovery through a blend of training, restorative rituals and mindful practice. The programme is available at Amanzoe in Greece, Amanyara in Turks and Caicos, Amanoi in Vietnam, Aman Nai Lert Bangkok in Thailand, and Amanpuri in Phuket, where it is listed as coming soon. 

Alongside it sits the Detoxification Programme, also curated in collaboration with Djokovic, which Aman positions as a reset for body, mind and spirit. The three-day experience focuses on clean living, mindful balance and renewal, and is offered at Amanbagh in Rajasthan, Amangiri in Utah and Aman New York. Aman notes that these programmes are curated with Djokovic, though he will not be in attendance. 

The portfolio is made all the more compelling by the pedigree of several participating resorts. Among the Mobility & Recovery destinations, Amanyara has won World Travel Awards including Caribbean’s Leading Luxury Honeymoon Resort 2024 and Caribbean’s Leading Beach Resort 2023 and 2022, while Amanoi has been recognised as Vietnam’s Leading Honeymoon Resort 2024 and 2023. On the Detoxification Programme side, Amangiri has earned titles including Utah’s Leading Resort 2025 and 2024. The awards reinforce the sense that Aman is anchoring its wellness proposition in properties already distinguished on the global luxury stage. 

There is, of course, a natural symmetry between the two names. Aman’s spiritually led approach to wellness has long centred on ritual, intention and renewal, while Djokovic’s career has been defined not only by sporting dominance but by extraordinary adaptability, resilience and sustained self-mastery. With 24 Grand Slam titles, he remains one of modern sport’s most enduring studies in longevity—making this partnership feel less like celebrity alignment and more like a shared language of excellence. 

To extend that philosophy beyond the retreat itself, Aman is also spotlighting its Aman Essentials Nourishing Discovery Set, a collection of four products designed to repair, revitalise and bring the spa ritual into the home. Conceived as a nightly practice, the set reinforces the idea that wellbeing is not confined to a programme’s duration, but sustained through smaller, repeated acts of care—leaving skin fresher, senses calmer and the experience of Aman lingering long after departure. 

In an industry increasingly crowded with wellness claims, Aman’s latest move feels notably assured: less trend-driven reboot, more disciplined expression of longevity, delivered with the brand’s signature restraint. For more information on Aman’s Longevity Pathways by Novak Djokovic, visit Aman’s dedicated programme page.

Tags: wellness Aman