The addition of Pulse
complements CitizenPlane’s existing modules, including Zenith, its Passenger Service System, and Air, its distribution module. The integration is
intended to further support the development of the company’s Offer module
within its operating system.
Hadrien Musitelli, CEO and co-founder of
CitizenPlane, said: “Bringing this revenue
management expertise in-house was essential to support our air retailing
vision, particularly around the development of the Offer module of the airline
Operating System. With Pulse, we can deliver powerful revenue-optimisation
capabilities to our clients immediately and also invest heavily in the offer
management innovation that will accelerate our longer-term roadmap.”
Pulse is positioned as an agnostic revenue management solution with an adaptable architecture capable of operating with any Passenger Service System, including CitizenPlane’s Zenith as well as third-party systems. It connects with airline inventory systems and is designed to integrate into a broad range of airline technology environments.
The solution is designed to support the industry’s shift towards data-driven and contextualised revenue management. Through Pulse, airlines can translate strategic objectives into day-to-day revenue actions, adjust pricing in response to real-time market conditions, optimise yield, and improve offer conversion. These functions are intended to support revenue managers, analysts, and airline leadership teams.
According to CitizenPlane, the
addition of Pulse represents a milestone in the evolution of its platform,
highlighting the role of revenue management in modern offer construction and
airline commercial decision-making.
With the inclusion of Pulse,
CitizenPlane’s modular, API-first operating system now comprises three core
components: Zenith, a core Passenger Service System evolving towards a
modernised Offer Management System; Air, a distribution module supporting both
traditional distribution and NDC; and Pulse, focused on revenue management and
offer optimisation.
Each module is designed for
standalone deployment, allowing airlines to adopt individual components based
on immediate operational needs while retaining the ability to expand
progressively. All modules share a common architecture and product vision.
The acquisition represents
CitizenPlane’s second transaction in less than two years and reflects the
company’s ongoing platform expansion. CitizenPlane currently works with more
than 80 airlines worldwide and operates teams in Paris, Marseille, Singapore,
and Panama.
Laurent Lebard, President of Yieldin,
said: “CitizenPlane’s vision for a modular, next-gen airline OS aligns
perfectly with our belief in smart, transparent revenue management. Joining
forces allows us to bring our RM expertise to a broader market and build new
tools that meet the needs of today’s and tomorrow’s airlines.”
The Pulse module is available
immediately as a standalone product for both new and existing CitizenPlane
customers, with full integration into the wider operating system already in
place.
Tags: Laurent Lebard, Yieldin, Hadrien Musitelli, CitizenPlane
