In a formal statement, the association highlighted uncertainty around the scope and purpose of the proposed requirement, noting that key details have not yet been clarified by CBP.
“We are deeply concerned by the recent announcement by U.S. Customs and Border Protection (CBP) that it may seek social media history from Visa Waiver Program travelers to the United States,” the statement said. “And without more detail from CBP, there are legitimate questions from travelers about what information they might need to provide, and from security experts as to whether this policy would meaningfully increase America’s security.”
U.S. Travel cautioned that the proposal could discourage international visitors from choosing the United States, with potential consequences for inbound demand and visitor spending.
“One thing that isn’t in question: this policy could have a chilling effect on travel to the United States,” the association stated.
According to U.S. Travel, Visa Waiver Program travelers play a significant role in supporting the U.S. economy through business travel, trade, and tourism spending. The association warned that poorly designed or unclear requirements could divert travelers to alternative destinations.
“Visa Waiver Program travelers come here to do deals with American businesses, buy American products and experience the beauty of our great nation,” the statement continued. “If we get this policy wrong, millions of travelers could take their business and the billions of dollars they spend elsewhere, only making America weaker.”
At the same time, U.S. Travel acknowledged recent government efforts to improve travel facilitation and border operations, including operational and infrastructure measures implemented over the past year.
“The administration has taken many positive steps in its first 11 months, including modernizing TSA policies, adding CBP officers, reducing visa wait times and organizing the entire government to prepare for the 2026 FIFA World Cup,” the association said.
U.S. Travel concluded by emphasizing its willingness to engage with U.S. authorities on policies that balance security objectives with travel facilitation, reiterating its goal of restoring the United States’ position as the world’s most visited destination.
Tags: U.S. Travel Association
