New Horizons is the only recurring global survey of the youth (under age 30) travel segment. The aim of the study is to provide a global overview of the youth and student travel market, which WYSE Travel Confederation and UN Tourism have estimated to account for 23% of international arrivals or more than 296 million international arrivals in 2023.
Among many questions about young travellers, the New Horizons study provides a global view of travellers aged 30 and younger, including:
- Who travels, where, why, and how
- How international trips are planned and bookedtypu
- How much is spent and on what
New Horizons 5 identifies opportunities in the marketplace, outlines tips for better understanding young travellers and reveals trends in international youth travel since the study began in 2002.
“Catering to the preferences of Generation Z on the environment, personal health, wellness and safety, and digital ease is key for professionals currently in the youth travel space,” said David Chapman, Director General of WYSE Travel Confederation. “Visas, sustainability and affordability will be critical issues for the travel industry at large to advance in ways that are mutually beneficial to all stakeholders.”
New Horizons 5 discovered that on average the youth and student traveller spent just under 3,000 euros for their last main international trip. WYSE Travel Confederation estimates that on average 69% of the total international youth trip cost is spent in destination. The 2023 study also revealed that fewer youth travelled alone than in 2017 and the average international youth trip duration had shortened to 41 days from 52 days.
Results of the New Horizons 5 study are published in WYSE Travel Confederation’s report New Horizons 5: A global study of the youth and student traveller.
WYSE Travel Confederation is a global travel trade association for organisations specialised in the youth market. It is known for its international trade events connecting the most innovative and respected brands specialised in the youth and student travel market.
Tags: David Chapman, WYSE Travel Confederation, study