BestCities unveils the “Best Events Centre”

Organising an international conference just became a lot easier for meeting planners and international associations with the launch of the BestCities Global Alliance new online tool kit - Best Events Centre.

The Best Events Centre is a free information exchange resource that brings together exclusive content and insider tips to help local hosts and international organisers navigate the myriad tasks required in planning and running an international conference or meeting.

Content is broken into three distinct areas: pre-event, during event and post-event enabling users to fine-tune their search. All phases of the process are includedfrom selecting a destination, event marketing and business planning to raising sponsorship and risk management. There are checklists, templates and presentations as well as tips and guidelines on working with airlines, PCOs and CVBs.

Industry articles, case studies and blogshave also been included to provide a balanced and unbiased look at market trends and predictions and there are links to specialised websites including the APEX Industry Glossary of Terms.

BestCities Managing Director, Jane Vong Holmes explained the concept of an online toolkit was researched thoroughly before the alliance committed to the project. “We tested the model on a group of international clients at our Client Forums in Singapore and Melbourne who gave us plenty of constructive feedback. They were particularly positive about the usefulness of a reputable resource for local associations who may be new to organizing international congresses and new meeting planners in particular.”

Unveiling the Best Events Centre at BestCities’ Client Workshop in Houston, Greg Ortale, President and CEO of Greater Houston Convention and Visitors Bureau said: “We all utilise the internet for research and have come to rely on it, but judging the reliability of the source can be difficult and time consuming. As a collaboration of relevant and trustworthy content sourced through our partners and industry experts, the Best Events Centre will take the guess work out of the research.

Our aim is to help our clients organise the best event possible by bringing all these resources together in one online spacethat will make their task much easier,” said Mr Ortale.