Local businesses are invited to join the Vivid Sydney Local Business Program, a chance to shine a spotlight on your business and connect with thousands of festival visitors. Show off your signature products, services and experiences. Highlight how your business contributes to Sydney’s night-time economy and creates memorable moments for visitors. We encourage you to feature local NSW produce or products, supporting the state’s growers and makers.
There’s no need to create something new, just share what you do best during the festival. Participating businesses will be promoted to Vivid Sydney’s engaged audience. Selected participants will also receive free promotional assets, including a digital toolkit, LED screen and official window decals to highlight your involvement.
Apply now to be part of Vivid Sydney 2026!
Why join the Local Business Program?
Be part of Sydney’s largest event, over 2.5 million attendees in 2025
Brighten your shopfront with free Vivid Sydney Local Business Program signage
Promote your business to the Vivid Sydney audience
85% of Vivid Sydney attendees purchase food and beverages
How to apply for the Localusiness ProgramPlease read through each opportunity to find the tier most suitable to your business and then apply using the form below.
Applications are presented within three tiers:
Tier 1 - Businesses interested in showcasing their products, services and customer experiences
Tier 2 - Cruise vessels interested in illuminating their vessel
Tier 3 - Businesses interested in illuminating their building façade
Tags: Vivid Sydney