The French Alps are about to experience a revolutionary shift in luxury winter tourism as Rosewood Hotel Group debuts its first-ever ski resort in Courchevel 1850 in Les Trois Vallées. The highly anticipated opening of Rosewood Courchevel Le Jardin Alpin in 2025 marks the brand’s entry into the ski resort market, expanding its global luxury presence.
This new addition to Rosewood’s portfolio isn’t just about providing accommodation — it’s about transforming the entire experience of winter escapes. Positioned in one of the world’s most iconic ski destinations, Courchevel 1850, this resort will set a new benchmark for luxury ski holidays, combining elite winter sports with unparalleled comfort and style.
Courchevel 1850: The Jewel of the French Alps
Nestled in the
heart of Les Trois Vallées, the largest ski area in the
world, Courchevel 1850 has long been known as the
playground of the rich and famous. With over 600 kilometers of interconnected
ski slopes, it attracts winter sports enthusiasts from across the globe. But
it’s not just the skiing that makes Courchevel 1850 stand out.
The resort is a hub for high-end shopping, Michelin-starred restaurants, and exclusive hotels. This is where celebrities, business leaders, and discerning travellers come to escape, indulge, and enjoy the snowy mountains in the utmost luxury. Now, with Rosewood’s newest addition, the area is set to elevate its reputation even further.
Rosewood Courchevel: A Game-Changer for Ski Resorts
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Ski-In/Ski-Out
Access: The Rosewood Courchevel will offer seamless access
to the slopes, allowing guests to ski directly from the resort, making it a
true ski-in/ski-out destination.
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Exclusive
Amenities: The resort promises luxury at every turn —
from elegantly designed rooms to a world-class spa, gourmet dining options, and a wellness center designed to rejuvenate guests
after a day on the slopes.
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Unrivalled Views: Guests will enjoy breathtaking views of the French Alps and the surrounding Tarentaise Valley, enhancing their overall experience
of mountain serenity.
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Art & Culture: In keeping with Rosewood’s signature style, the Courchevel resort will
feature artistic installations, including a prominent piece by
Icelandic artist Olafur Eliasson, ensuring that art
and luxury are intertwined throughout the property.
The Rising Appeal of Alpine Luxury Travel
The addition
of Rosewood Courchevel Le Jardin Alpin signals a
broader trend in alpine tourism. Ski resorts are no longer just for hardcore
winter sports lovers. The demand for luxury winter escapes has
grown exponentially, with more affluent travellers seeking not just skiing, but exquisite experiences, tailored services, and high-end
hospitality. This new resort caters to this growing niche, offering
much more than just access to the slopes.
The French Alps are now seen as an all-year destination, with summer activities such as hiking, mountain biking, and sightseeing adding to their year-round appeal. Rosewood’s entry into this market showcases the region’s shift towards becoming a year-round luxury escape, offering something for everyone — from thrill-seekers to relaxation enthusiasts.
How Rosewood’s Expansion Impacts the Global Luxury Market
This resort
marks a key milestone in Rosewood’s global expansion strategy, as it continues to grow
its portfolio of luxury resorts, particularly in
high-demand, premium destinations. As the group pushes into new markets,
Courchevel stands out as one of the company’s most strategic and aspirational
projects.
For travellers,
this means more choices in top-tier accommodations in some of the most coveted
destinations worldwide. For the French Alps, it adds another layer of luxury tourism and prestige,
increasing its draw as a destination for elite global travellers. Moreover, the
resort promises to contribute to job creation, economic growth, and tourism-related infrastructure in
the region.
What Makes Courchevel 1850 So Special?
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Unmatched Skiing: Courchevel 1850 is part of Les Trois Vallées,
which offers over 600 kilometers of slopes spread
across multiple resorts. It’s ideal for skiers of all levels, with options for
both beginners and experts.
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Exclusive
Experiences: Beyond skiing, Courchevel offers luxury shopping, high-end restaurants, and exclusive events,
making it more than just a ski resort but a luxury lifestyle hub.
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High Altitude: The area’s altitude guarantees snow reliability, with the slopes staying
in pristine condition throughout the ski season, from December to April.
The Future of Ski Resorts: Rosewood’s Alpine Vision
Rosewood’s first
ski resort will set a new standard for
ski resort development in the Alps. The focus is on creating not only a place to stay but an immersive, exclusive experience that incorporates
wellness, art, and culture alongside world-class skiing. By venturing into the
world of alpine luxury, Rosewood taps into a market that values
both natural beauty and personalised
services.
As we look
toward the 2025 season, the resort is poised to become a major draw for tourists seeking a complete winter escape — one where they can enjoy
the best of both worlds: outdoor adventure and indoor
opulence.
Conclusion: A New Era of Alpine Luxury
The Rosewood Courchevel Le Jardin Alpin is more than
just a new ski resort. It’s the beginning of a new chapter in luxury travel in
the French Alps and sets the stage for Rosewood Hotel
Group’s continued growth into new sectors. This landmark project reflects the
increasing demand for exclusive, high-end experiences in premium destinations around the world.
As Courchevel
continues to attract winter sports enthusiasts and luxury tourists alike,
Rosewood’s foray into this elite market will help shape the future of alpine hospitality and continue to elevate the
French Alps as a global luxury destination. For those seeking the ultimate
winter experience, this resort promises to deliver a stay like no other.
Image: Rosewood Hotel Group
