Tourism in Focus (July 2025): The Future of Travel is Personal, Playful, and Profound: What Marketers Must Embrace Next for Travel

This debut edition was produced in partnership with Tripadvisor, a long-time PATA partner and one of the world’s leading online travel platforms.

About the Author

Mason is the Director of Global Markets Growth at Tripadvisor, based in Singapore. He leads international expansion efforts across Europe, APAC, and LATAM, driving growth through integrated strategies across marketing, product, content, and localization. To learn how your brand can leverage insights like these through Tripadvisor Marketing Solutions, feel free to contact Mason at mtay@tripadvisor.com or the Head of Asia Pacific, Scott Wegener at swegener@tripadvisor.com.

Tags: Mason Global Markets Growth, PATA,  Tripadvisor