Accor Ahead | Trends & Insights that Inspire Well-being Experiences Ahead

 

Trends & Insights that Inspire Well-being Experiences Ahead

As the demand from travelers for physical, mental, and emotional health continues to increase and as wellness evolves into a vital aspect of everyday life, holistic well-being within the hospitality and travel sectors continues to grow and represents more than ever opportunities for our industry. Over the last few years, wellness-driven offerings have become a powerful catalyst for travel, attracting a diverse spectrum of travelers who increasingly seek meaningful experiences centered on well-being and connections.

Through our From Change to Opportunity thought leadership series, we explored shifting traveler expectations. Our latest report, The New Quality of Time, sheds light on evolving perceptions of time, including the desire to slow down and take a break including exploring wellness options to capture lost energy and focus, as well as seek meaningful connections, including through social wellness experiences.

As we commence an exciting new year, Accor unveils its top wellness trends for 2025. From various Fairmont locations in Canada that offer immersive outdoor activities in breathtaking natural settings to Pullman Singapore Orchard, where guests can seamlessly transform their accommodations into personalized fitness and mindfulness spaces. " Wellness in 2025 will go beyond fleeting trends, grounding itself in science and authenticity. As consumers increasingly prioritize truth over hype, the future of health will be defined by a blend of technology, trust, and transparency. " Emlyn Brown Global SVP of Wellbeing, Strategy, Design, and Development, Accor

By fostering environments and innovative offerings where guests thrive in body, mind, and spirit, Accor will continue leading the way in crafting holistic experiences that align with the evolving expectations of our guests.   We encourage you to explore the trends influencing 2025 that present thrilling opportunities for the hospitality industry.'   Tags: well-being, wellness, Accor