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| Mr. Haydn Hughes |
At the launch event, Honorable Minister of Tourism, Mr. Haydn Hughes, expressed his enthusiasm for this groundbreaking initiative, marking the launch of Anguilla’s first-ever Dive Tourism Policy. Minister Hughes also highlighted the exciting developments ahead, particularly the new airport terminal set to open in 2025, which is expected to significantly increase international flights to Anguilla and further support the growth of dive tourism. “Enhanced air access is essential in positioning Anguilla as a premier dive tourism destination,” stated Minister Hughes.
Tourism Planner at the Ministry of Tourism - Mrs. Joleyne Robin-Williams, presented the policy and outlined its key areas of focus, including economic conservation, community engagement, safety and regulation, and marketing and promotion. In her address, she emphasized that the policy would provide a strategic framework for promoting economic growth, while ensuring the preservation of the environment and delivering community benefits.
Ms. Kimberly King, Chief Marketing Officer at the Anguilla Tourist Board (ATB), also spoke at the event, sharing updates on the ATB’s ongoing efforts to promote Anguilla as a year-round dive destination. She highlighted the success of the Exclusively Yours Campaign, which promotes the island's diverse experiences, including its world-renowned dive offerings. Ms. King also mentioned that Anguilla will be participating in the Dive Equipment and Marketing Association (DEMA) Show in Las Vegas this November, further enhancing the island's presence within the global dive tourism community.
Mrs. Joleyne Robin-Williams - Tourism Planner (Ministry of Tourism) , Ms. Aleeza Moseley - Ocean Governance & Legal Professional at the SIDs Secretariat BEDA and Mrs. Keri Rogers – Manager Destination Experience (Anguilla Tourist Board)
A special guest at the launch, Ms. Aleeza Moseley, Ocean Governance & Legal Professional at the SIDs Secretariat Blue Economy Diving Alliance (BEDA), spoke about the importance of strategic partnerships and how organizations like BEDA can support Anguilla's efforts in developing its Blue Economy.
The Ministry of Infrastructure and Tourism, in collaboration with the Anguilla Tourist Board, recognised the various stakeholders locally, regionally and internationally who contributed their time, expertise, and insights during the consultation phase of this policy and is excited about future collaboration with key partners to ensure the island’s sustainable growth as a premier dive tourism destination.
For more information, please contact Mrs. Joleyne Robin-Williams, Tourism Planner, at Joleyne.robin-williams@gov.ai or call (264) 497 2651.
Tags: Dive Tourism Policy, Kimberly King, Anguilla Tourist Board (ATB), Haydn Hughes